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Greening Your Hotel
Learn why greening hotels is increasingly important from financial, environmental, and compliance standpoints, and review procedural steps and benefits of green hotel […]
Ep. 72 Higher Education Programs in FM and Marketing
Dr. Roscoe Hightower is Centennial Eminent Scholar Professor and Chair for Facility Management and Marketing at Florida A&M University in Tallahassee, Florida. […]
Ep. 39: FM Technology Trends and Marketing | Katie King, MBA - Zoodikers
Katie King, MBA is our first guest from "across the pond" and she definitely is an "FM innovator"! Katie is Co-Founder of […]
Ep. 2: Workplace Experience Strategies and Real Estate Decision-Making with Adam Stoltz
Adam Stoltz is Managing Director, Workplace Experience & Strategy at Transwestern where he uses social science data to inform workplace strategy and […]
Star Power: Branding Your FM Organization
In the facilities world, a successful branding initiative is about so much more than a slogan or saying, since those are marketing […]
Marketing Your FM Consulting Practice Session 1
Advice for marketing and promoting your FM consulting practice, including an evaluative review of strategies for brand enhancement and revenue production.
Branding Your Consulting Business
The presentation details the need for branding and re-branding in business,including review of the process and recommended strategies necessary to develop a […]
Designing Financial Institutions for Effective Branding
Learn how to more effectively engage customers by translating marketing goals to design solutions.